I am a freelance design thinking consultant that helps brands scale + grow with innovation
Unlock innovation to scale your business.
About me
Hi. I’m Amo.
I help creative digital agencies, ambitious brands and early-stage tech businesses solve problems using discovery workshops, research and industry expertise to help make better strategic decisions.
With 8 years digital experience, and a creative approach to problem solving my focus is to help businesses work through a discovery process to explore ideas deeply rooted in user needs.
In close partnership with you, I use design-led innovation strategy to craft solutions that your users want and customers desire.
So, what is design thinking?
Design thinking is a problem-solving approach that focuses on understanding people’s needs, and coming up with innovative solutions through these selected stages:
- Empathise: This is about putting yourself in other people’s shoes. Listen to your customer’s experiences to try to understand their needs and goals.
- Define: This asks what is the problem you’re trying to solve? And for whom?
- Idea generation: This step is all about generating ideas, with as many solutions as possible, no matter how wild or crazy they might seem!
- Prototype: Turning your ideas into something tangible; whether it’s simple prototypes or working mock-ups of your solutions, this stage is designed to test them out and see how they work in the real world.
- Test: Finally, you put prototypes to the test, gatherING feedback from customers, users, and stakeholders to see what works and what doesn’t.
My process
Discover:
- Everything starts with a 30-minute zoom call to find out fit, and your needs and goals.
- A 2-hour discovery workshop to unpack your business
Design:
- Ideate solutions
- Design proposals
Develop:
- Reports and recommendations
Who I’ve worked with
Northumbria Water, University of Sunderland, Newcastle University, Muckle, Breeze Academy, Bedrock42, Easibathe, Optime, Grape Software, Phillip Parkinson Home Care, Newcastle Startup Week, Powder Butterfly.
Examples
Testimonials
Much of Amo’s work has been with early-stage businesses, helping them to model their opportunity, apply design thinking methods and practices, to develop new products and services. He has always been diligent and focussed on project delivery, spends time understanding clients and their businesses and quickly identifies the key challenges they must overcome.
Chris Angus
Newcastle University
I worked with Amo on the Arrow project, where he listened to our business challenges, and helped craft four main pillars for our vision, mission, team and offered ideas on how best to map out our roadmap for development.
Racheal Straughan
Founder of Mayfli
One of the standout qualities of Amo was his ability to deliver outputs with precision and excellence. This not only impressed our clients but also instilled confidence within the team, knowing that our efforts were in capable hands.
Prof. Savvas
Newcastle University
Awards
- Masters in Multidisciplinary Innovation (Distinction)
- Fast Track Design Thinking Certificate, Design Thinkers Academy, London
Want to work with me? I’d love to hear from you
Looking for help on your next project? Want to use design thinking or want help designing your next sprint?